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Please use this identifier to cite or link to this item: http://hdl.handle.net/1959.14/129534
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- Title
- An Empirical analysis into the reframing approach of organisational behaviour
- Related
- International journal of business excellence, Vol. 4, No. 3, (2011), p.245-262
- DOI
- 10.1504/IJBEX.2011.040104
- Publisher
- Inderscience Publishers
- Date
- 2011
- Author/Creator
- Sridhar, Kaushik
- Description
- The reframing approach in organisational behaviour is revolutionising the way organisations regroup and rethink their strategies internally and externally. This paper investigates the reframing approach from a case study approach of one organisation. The purpose of this paper is to look at the current status of Virgin Blue's organisational behaviour based on their current CEO, Brett Godfrey, and then propose a change as to how the new CEO needs to use the reframing techniques to create organisational change. Godfrey plans to quit the company in the near future, and the current culture, HR systems, structure and political frames are all studied based on an interview conducted with three key managers at Virgin Blue. Finally, recommendations have been provided for the new CEO based on interview answers received.
- Description
- 18 page(s)
- Subject Keyword
- 150300 Business and Management
- Subject Keyword
- leadership
- Subject Keyword
- organisational behaviour
- Subject Keyword
- external strategies
- Subject Keyword
- Virgin Blue
- Subject Keyword
- airline industry
- Subject Keyword
- reframing techniques
- Subject Keyword
- organisational change
- Subject Keyword
- human resource management
- Subject Keyword
- business excellence
- Subject Keyword
- symbolic approaches
- Subject Keyword
- human resources frame
- Subject Keyword
- political frame
- Subject Keyword
- cultural frame
- Subject Keyword
- structural frame
- Subject Keyword
- reframing approaches
- Subject Keyword
- organisational regrouping
- Subject Keyword
- internal strategies
- Resource Type
- journal article
- Organisation
- Macquarie University. Macquarie Graduate School of Management
- Identifier
- http://hdl.handle.net/1959.14/129534
- Identifier
- mq:14030
- Identifier
- ISSN:1756-0047
- Identifier
- mq-rm-2010006102
- Language
- eng
- Reviewed
Macquarie University ResearchOnline
